Now that the topic of jeans has been dealt with in the realms of film and music the Stockholm fashion label Tiger of Sweden has taken it one step further by asking nine young Swedish dance talents to get physical, interpreting a track specially composed for the ambitious project “Denim Moves”. Kitted out with the latest trouser styles, in all, eleven artists dance the soul of the blue gold in nine different choreographies.
What at first sounds rather like a weekend seminar on expressive dance down the local Waldorf school, turns out to be a surprising mix of experimental electronic sounds and minimalist imagery as well as proving beyond doubt the extreme freedom of movement ensured by these durable Swedish slacks.
