The brains behind the London street fashion label Boxfresh are no stranger to improvisations. After all, in the early days at the beginning of the eighties they were still selling vintage shirts with individual prints at flea markets in the English capital city.
So it’s only logical that the first Boxfresh store in Germany is a pop-up experiment, which has been ongoing at Münzstrasse right in the heart of Berlin-Mitte since the soft opening on 20 April. Until the summer edition of Bread & Butter sneaker fans can come here to snap up the freshest models in the usual clean Boxfresh setting or watch Klub7 artist collective painting the walls live.