![prps01](/cache/multithumb_thumbs/b_468_468_16777215_0___images_stories_blog_09-2011_prps01.jpg)
Under the motto "treat 'em rough” the traditional New York jeans label Prps is presenting its new label Prps Goods & Co.. The items from the first autumn/winter collection 2011/2012 are inspired by a pioneering American outdoor lifestyle.
A rustic mix for the self-confident modern man who doesn’t need to boost his image with labels but still sets store by good quality. And that's why at Prps only the best quality Japanese materials are used, ensuring that your new favourites will stay that way for a long while. Another reason to be happy: price-wise they are well under those of the main collection.