Cycling is currently all the rage. And not just amongst environmental activists and hipsters – more and more businessmen are biking it too. The suit plus helmet look, however, is anything but cool. Not at Strellson though: the Swiss menswear label have teamed up with Italian bike specialists Bianchi to create their first bike, along with the matching "Rolling Style – White Edition" collection, which will be launched in March 2012.
It features breathable as well as water and dirt-resistant suits with elastic fibres, pockets, sneakers, belt and a white helmet: all clean and casual. And the inspiration for the new white Strellson bike came from the couriers in New York, London and Tokyo. So on that note: on yer bike!
