Macarena, Barcelona
40, Stylist
Fur gilet Anja Anjara Blouse Zara Trousers, jacket & boots Vintage Glasses Hackett London
»I work in the fashion business, but personally I am anti-fashion.«
Alicia, Barcelona
40, Shop assistant
Jacket H&M Pullover Vintage Trousers Dsquared Shoes Palladium Glasses Prada Bag Calvin Klein
»Compared to the rest of Spain, people in Catalonia are quite reserved when it comes to fashion. They tend to dress in one colour, but pay more attention on high quality and good labels.«
Adelfo, Barcelona
40, PR-Manager
Jacket Zara Pullover H&M Trousers Sisley Shoes Massimo Dutti
»There are all sorts in Barcelona – from hippies to hipsters. People wearing the most expensive clothes or the most bizarre outfits. I think that’s cool!«
Artsi, Marrakech
42, Designer
T-shirt Urban Outfitters Shorts Oxfam Bag Lalla Hat Souvenir shop Glasses Souk in Marrakech
»Marrakech has the most amazing manufacturing facilities.«
Khalid, Marrakech
32, Restaurant Owner & Designer
Shirt Zara Shorts Pull and Bear Shoes Dolce & Gabbana Bag Self-made, material from the souk Sunglasses Calvin Klein
»I buy fabrics in Marrakech and design my own pieces with them. The bag here is also one of my designs.«
Karim, Marrakech
46, Fashion Designer
Waistcoat, trousers, shoes & bracelet Karim Tassi T-Shirt Scotch & Soda
»I find Marrakech really inspiring – and it is greatly influenced by other countries. The whole world does pass through here after all!«
Askin Nadjer, Marrakech
32, Nurse
Kaftan Souk in Marrakech Sandals from a market in France
»In Marrakech you can dress well for small change. This cotton kaftan cost around 15 Euros from the souk. The embroidery is done by hand.«
Olivier, Marrakech
33, Model Shirt Polo Ralph Lauren Trousers & shoes from the market Necklace from Africa Bracelet Karim Tassi
»I occasionally work in sales for Karim Tassi and have to say that Marrakech is definitely coming along well in terms of fashion!«
Norya, Marrakech
40, PR Manager
T-Shirt Zara Trousers Chloé Shoes Havaianas Bag Lalla
»For me Nouredine Amir, Hassan Hajjaj and Artsi Ifrach are the best designers here!«
Katrina, Marrakech
25, Financial analyst
Kaftan BCBG Max Azria Turban UNH Ankle boots Boutique in Washington
»The souks in Marrakech are an 'open sesame' kind of place for fashion addicts. Scarves, necklaces, dresses, bags, jewellery ... it's all amazing! With unusual one-offs you can easily liven up simple basics.«
Rachid, Marrakech
30, Gallery Owner
Shirt, trousers & shoes Zara Watch Diesel Glasses Alain Afflelou
»Unlike Casablanca and Rabat, Marrakech is a traditional city. Only very few people wear brand-name fashions. That’s why the look here tends to be more casual, and there are hardly any real fashion addicts.«
Yassine, Marrakech
25, Barkeeper
Tee Zara Shorts Souk Flip-flops Havaianas Necklace Bulgari Bag David Jones
»I work on the nightlife scene, in the VIP segment. Most of my guests are very stylishly dressed and place a great emphasis on their appearance.«
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