São Paulo

Houssein, São Paulo

houssein

38, Owner of MiCasa

Pullover Thimister
Shirt Rick Owens
Pants Osklen
Shoes A Diciannoveventitre
Glasses Tom Ford

»São Paulo has developed a lot over the last four to five years. A lot of labels come here – it is the right city to establish yourself, if you want to make it in South America.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Mariana, São Paulo

mariana

29, Brand Manager

Tee & Sweater COS
Pants Pedro Lourenço
Shoes Givenchy

»Brazilian women are very confident and comfortable with their sexuality. You can see that by the way they dress.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Luna, São Paulo

luna

24, Stylist

Coat  Burberry
Blouse  H&M
Leggings  Daslu
Boots  Zara
Bag  Proenza Schouler

»São Paulo has really come along where fashion is concerned. The Paulistas are now discovering their own style.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Adriana, São Paulo

adriana

30, Artist

Jacket  Muubaa
Tee H&M
Pants  Levi’s
Shoes  Corso Como
Glasses  Warby Parker

»Everyone here follows the latest trends, but they all interpret them in their own way.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Manuela, São Paulo

manuela

27, Sales Assistant

Overall Collins
Shoes Melissa
Belt Vintage

»In my opinion, you can find the best fashion designers in Casa de Criadores; the fashionistas hang out at the Gloria nightclub.«


Tags: ISSUE 02/2012
Category: São Paulo
 

Pollak, São Paulo

pollak

27, Art Director

Shirt, Pullover, Jacket & Hat  Vintage
Jeans AMP
Shoes Zara

»In my opinion, the designer scene here in São Paulo isn’t so great – but the nightlife is really good. If you want to study graphic design I would recommend London. Even if there is a lot of competition.«



Tags: ISSUE 02/2012
Category: São Paulo
 

Marcia, São Paulo

marcia

27, Hostess

Top C&A
Skirt & belt 
from Espaco Benedito Shoes Vintage

»My boyfriend and I are dedicated to the gothic look. That’s not so common in São Paulo, and so we certainly attract attention. But we love that!«

 

Tags: ISSUE 02/2012
Category: São Paulo
 

Raphael, São Paulo

raphael

27, Blogger

Cardigan Soule
Tee
Hering
Pants
Amarô
Boots
Vintage
Glasses
Ray-Ban
Necklace
Raphael Falci

»Clothes are really expensive here. Good quality at an affordable price, like in Europe, just isn’t available here in Brazil.«

 

Tags: ISSUE 02/2012
Category: São Paulo
 

Alyne, São Paulo

alyne

26, Sales Assistant

Jacket Marisa
Shirt
From the market
Trousers
Guaraná Brasil
Shoes
Melissa

»I love the neighbourhood I work in. In terms of fashion, Jardins is definitely where it’s at.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Bia, São Paulo

bia

26, Blogger

Dress & Stockings Topshop
Boots
Corello
Jewellery
Marc Jacobs & Oz Store

»There’s a lot happening right now
in São Paulo. People are buying
different things and new designers
are coming onto the scene.Slowly but surely, we are developing a national identity when it comes to fashion. Brazilian designers are beginning to discover their own style. And often in vibrant colours, which matches the weather.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Roberto, São Paulo

roberto

30, Artist

Cardigan, Jeans & Shoes Zara
Tee
Calvin Klein
Belt
Forum
Glasses
Chilli Beans

»In São Paulo there isn't much that separates the rich from the poor. That is also reflected in the looks: we Paulistas like to combine expensive items with cheaper fashion. There are a whole load of Brazilian labels that we like to team up with high fashion.«

Tags: ISSUE 02/2012
Category: São Paulo
 

Caroline, São Paulo

caroline

31, Shoe Designer

Shirt COS
Leggings
Lupo
Shoes
Alexander Wang
Glasses
Waiting for the Sun

»There’s a lot happening right now
in São Paulo. People are buying
different things and new designers
are coming onto the scene.«


Tags: ISSUE 02/2012
Category: São Paulo
 

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