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30, Shop Owner

Cardigan: Wooyoungmi
Pants: Acne
Shoes: All Saints
Scarf: Pashmina

»People here still think you have to spend a lot of money on labels in order to look good. Fashion is a bit behind in Rome. Hardly anyone dares to wear unusual things or to try something new. I hope that will change though.«

18, Student

Blouse: Vintage
Cardigan: Fifty Fifty
Pant: Zara
Belt: Benetton
Boots: Missoni
Glasses: Ray Ban
Bag: Vintage

»I'm here because I love new experiences. It's important for me to get to know new places and meet new people.«

36, Fashion Designer

Jacket, Shoes & Bag: Bohemienne
Jeans: Vintage

»Rome is beautiful, but the people here aren't particularly fashionable!«

32, Shop Owner

Pullover: Roberto Collina
Jacket & Coat: Vintage
Scarf: Yves Saint Laurent
Jeans: Kitsune
Shoes: Open Ceremony

»Rome is pretty conservative when it comes to fashion. No wonder, after all the politics are very conservative too. But things are changing. Possibly not as fast as in other countries, but still it’s in the air.«

18, Student

Coat: Mango
Dress & Cardigan: Zara
Stockings: El Corte Ingles
Boots: Missoni
Bag: Vintage

»I come from Madrid and I like the monuments and culture here.«

21, Student

Jacket & Jeans: Uniqlo
Shoes: Puma
Hat: CA4LA
Bag: Towiuo

»I love the classical Roman architecture.«

24, Student

Jacket: Lacoste
Pants: Vintage
Shoes: Puma
Bag & Hat: Vintage

»I like Italian leather goods. I just bought myself a bag!«

18, Student

Blouse: Polo Ralph Lauren
Jacket: Zara
Vest: Vintage
Jeans: Mango
Shoes & Bag: Vintage

»I don't think that Italian fashion is anything special.«

35, Dancer & Choreograph

Jacket: Mango
Scarf: from Russia
Jeans: Levi's, from my husband
Glasses: Ray Ban
Shoes: from Payless in NY

»I don't like the street fashion in Rome much. It often looks cheap and doesn't represent the potential that is in this country. But I find older people here very inspiring, they are often very elegantly dressed.«

25, Photographer

Coat & Pants: Stone Island
Shoes: Timberland
Scarf: Vintage

»Rome is fantastic! You can sit outside in February and drink a glass of wine.«

Branko 29, Painter

Shirt: Gucci
Jacket: Ermenegildo Zegna
Cardigan: J. Lindeberg
Pants: Dries van Noten
Glasses: Vintage Ralph Lauren
Bag: John Varvatos
Socks & Shoes: Paul Smith

Gina 26, Make-up Artist

Dress: Whistles
Jacket: Top Shop
Leggings: American Apparel
Scarf: Massimo Dutti
Shoes: from Florence
Bag: from Hong Kong
Glasses: Top Shop

»We've just come from London and we've only been here half an hour. But we do have high expectations of Rome. We want magic!«

44, Graphic Designer & Journalist

Jacket: Dsquared
Blue Jacket: You must create
Pullover: John Smedley
Jeans: Cycle
Shoes: Asics
Bag: Muji

»Us Romans are chaotic and crazy. We have a lot of problems but also a lot of style, which mirrors our mentality. I would call it 'lazy-elegance'.«